While not all inclusive, this list identifies MANY of the things your Realtor®, will do for you or on your behalf. If your real estate agent is not doing many of these things on your behalf, it may be time to discuss why he/she is not providing these services. Enjoy these 223 tips on why sellers need a Realtor®.
Pre-Listing:
A lot goes in to getting ready for the initial listing appointment. After an initial phone call, we will verify City Records and previous sales, do a thorough Market Analysis, and prepare documentation. This process generally takes several hours before we even meet with a prospective client.
Make appointment with Seller for listing presentation
Pull property City and tax records
Pull old MLS listing, if applicable
Order Owner & Encumbrance Report
Research property’s current use and zoning
Research and verify legal description of property
Pull comps on Active, Sold, Pending, Withdrawn, Expired, and Cancelled Listings
Research “Average Days on Market” for property of this type and location
Prepare Comparative Market Analysis
Print Map of property and comps
Prepare Agency Disclosure
Prepare Listing Contract
Prepare Seller’s Property Disclosure
Prepare Closing Instructions
Prepare Lead-Based Obligations of Seller
Prepare Lead-Based Paint Disclosure
Prepare Square Footage Disclosure
Prepare Seller’s Request for Verification of Loan Information
Prepare Showing Instructions
Prepare Pre-Listing Packet
Order delivery of Pre-Listing Packet
Confirm time to meet with Seller
Listing Appointment:
Meet with Seller to discuss market, pricing strategy, and options. Determine financial and time needs. Would working together be mutually beneficial? Prepare Net Proceeds for Seller. Discuss Staging of the property. If proceeding, fill out paperwork.
Give Seller an overview of current market conditions and projections
Discuss Comparative Market Analysis
Discuss pricing strategy based on professional judgment and market
Discuss goals with Seller to market effectively, including schedule for selling
Explain role in taking calls to screen for qualified Buyers
Discuss safety of lock box
Discuss Agency
Discuss Contract and all other disclosures
Discuss availability of Home Owner’s Warranty
Have Seller sign all paperwork
Assist Seller with completion of Seller’s Property Disclosure form
Discuss things that need to be done in home
Staging Packet to Seller
Get loan payoff information
Show Centralized Showing Service to Seller
Have Seller choose preferred flyer template
Get copies of leases, if applicable
Ask for floor plan, upgrades, special features, detailed list of amenities
After Listing Appointment:
Place sign, lockbox, directionals. Take measurements and pictures (after Staging). Verify all information and enter into MLS. Design flyers, do all internet input to multiple sources, design eProperties site, make web page, show property to prospective Buyers, discuss property with other agents, Broker Open, if applicable.
Copies of all documents
Prepare Seller Net Sheet based on List price
Measure interior rooms
Measure exterior of home
Take interior pictures after Staging
Take exterior pictures in good weather
Select best pictures, crop, and download
Put in yard sign and directionals
Get extra key and install Lockbox
Enter listing to MLS and verify all information
Download best pictures to MLS
Download disclosures to MLS
Make copies of disclosures
Leave several copies of disclosures at property
Check MLS for Matching Buyers
Design flyers for Matching Buyers to mail to Realtors
Input Seller into Management System
Assist Seller in Staging home for maximum price and quickest sale
Make Showing Sheet for front desk
Design mailers and postcards to Realtors
Design and print flyers
Design “Just Listed” cards and “Pick Your Neighbors”
Mail Realtor, Neighbor, and Matching flyers/cards
Design, print, and deliver flyers
Compile list of completed repairs and maintenance items Seller has done
Verify HOA fees and disclosures, if applicable
Mail copy of Contract to Seller – include MLS printout and projected Seller Net Sheet
Thoroughly review and discuss all offers, review Buyer’s financial qualifications and details of offer, prepare Net Sheet for Seller with offered numbers, negotiate and renegotiate as many times as it takes, sign offer or counter.
Receive and thoroughly review all offers submitted
Pre-negotiate with other Agent before writing, if applicable
Discuss Buyer’s financial qualifications, terms, and times
Discuss exclusions, dates, etc. with other Agent
Review Contract Addendum thoroughly
Evaluate offer(s) and prepare a “Net Sheet” on each offer for Seller
Discuss offer with Seller
Negotiate the offer and options
Get pre-qualification letter
Sign offer or prepare Counterproposal, if necessary
Prepare and convey any counteroffers, acceptances, or amendments
Acceptance Deadline Time
Renegotiate however many times necessary and finalize
Make applicable copies
Convey signed copies to other Agent
After Contract Signed by All Parties:
Make sure all Contracts and disclosures signed properly. Deliver Earnest Money and Contract to Title Company, order Title Commitment. Order payoff from mortgage company, meet all deadlines, coordinate inspections and appraisal, explain moving and closing issues with Seller.
Order Title work
Make copy of Earnest money and Contract
Deliver check and Contract to Title Company
Notate dates on calendar
Send date sheet to Seller
Do necessary paperwork for unusual conditions
If Seller and Buyer both our clients, do Change of Status Notice
Copies of leases and damage deposit receipts, if applicable
Order payoff
Seller’s Property Disclosure Deadline
Inspection Objection Deadline
Resolution Deadline
Property Insurance Objection Deadline
Change status on MLS and print to verify
Review all paperwork for signatures
Get all necessary signatures
If mail-out, get instructions and addresses
Notify Title Company of Mail out
If POA needed, get original from Title Company
Get POA signed and notarized
“Under Contract” info letter to Seller
Signed copies of Contract to Seller
Remind Seller to notify Utility Company to stop service and do a “final read”
Discuss with Seller advantages/disadvantages to continued showings
Discuss what happens if other offers come in between Contract and Closing
Change showing instructions in Centralized Showing
Referral agent needed for Sellers new location?
Resolve any Title Disputes
Resolve any Off Record Matters
Deliver unrecorded property information to Buyer
Have Seller notify Utilities, phone, cable, etc.
Mail “The Moving Guide” with Change-of-address forms to Seller
Set up closing time
Call Buyer’s Agent and coordinate closing time
Verify closing date and time and make all parties aware
Mail time-verification of closing and directions to Seller
Assist in solving any Title problems (boundary disputes, easements, etc.)
Assist in obtaining Death Certificates, if applicable
Cleaning needs (e.g. carpet, kitchen, etc.) upon move-out
Discuss mover and time-frame for move-out with Seller
Home Inspection:
Make arrangements with all parties to coordinate inspection. Thoroughly review inspection report with Seller. Discuss items, willingness and advisability to fix, estimate of costs. Make arrangements with appropriate contractors and vendors to have items fixed.
Set up Inspection
Coordinate time with Seller, Agents, Buyer, Inspector
Review Notice of Unsatisfactory Conditions with Seller
Help Seller negotiate Inspection Objections
Help Seller with repair estimates or a credit at closing
Copy of Inspection Notice to file
Verify prior to closing that all repairs have been made
Get copies of repair receipts
Fax copies of receipts to other Agent
The Home Appraisal:
Do current Market Analysis on property value. Coordinate and meet with Appraiser. Make sure appraisal done in timely manner. Options if appraisal is low. Any appraisal conditions? Coordinate fixing items, if noted. Schedule final inspection.
Set up appraisal
Coordinate time with Seller, Agents, Buyer, Appraiser
Do current CMA for appraiser
Meet appraiser with CMA
If VA, make sure CRV ordered and completed
Track Appraisal Deadline
Verify appraisal completed and satisfactory
If appraisal low, discuss options with Seller
Discuss any conditions on appraisal with Seller
Schedule final inspection on appraisal conditions, if applicable
Verify all conditions met prior to closing
Tracking the Loan Process:
Track the Buyer’s loan progress with other Agent. Make sure all dates and deadlines are met. Keep Seller apprised of current situation. If Contract falls, begin from the beginning. Release of Earnest Money if within Contract dates.
All paperwork to Lender
Make contact with Lender and verify Buyer information
Loan Application Deadline
Buyer’s Credit Information Deadline
Disapproval of Buyer’s Credit Information Deadline
Existing Loan Documents Deadline
Existing Loan Documents Objection Deadline
Loan Transfer Approval Deadline
Contact Lender weekly to ensure processing of loan approval is on track
Notify Seller of loan approval
If Contract Fails:
Start from the beginning. Sign all documentation to terminate, and Release of Earnest Money if within Contract dates. Reinstate on MLS and all internet sites. Reissue flyers and start marketing process again.
Fill out all necessary paperwork
Re-input into MLS
Sign Release of Earnest Money forms
Closing Preparations and Duties:
Schedule a walk-thru with all parties. Confirm that all dates are being met, confirm if mail-out or other documents are needed. Review closing documents and verify that all figures are correct. Deal with all last-minutes crises, make sure Seller brings keys and ID.
Schedule walk through with Buyer, Buyer’s Agent, Seller
Verify with Seller how proceeds of sale being received
If mail-out, verify correct mailing address
Confirm mail-out with Closer
Title Deadline
Title Objection Deadline
Survey Deadline
Survey Objection Deadline
Document Request Deadline
CIC Documents Objection Deadline
Off-Record Matters Deadline
Off-Record Matters Objection Deadline
Right of First Refusal Deadline
Property Insurance Objection Deadline
Coordinate Possession Date and Possession Time
Prepare disbursement authorizations
Notify Title Company of any Amend/Extends or date/money changes
Last minute bills and receipts faxed to Closer including HOW, if applicable
Make sure Closer has all addenda, correct price, rents, or applicable credits
Discuss closing figures with Closer
Check final figures for accuracy
Call Seller and discuss final figures 24 hours prior to closing
Remind Seller to bring picture ID, keys, door openers, receipts, etc.
If not receiving proceeds at closing, discuss Seller’s need for Cashier’s Check
Deal with all last-minute crises
Check file for any unsigned documents
Coordinate this closing with Seller’s next purchase and resolve timing issues
Have a “no surprise” closing so that Seller receives proceeds at closing
Post Sale:
Enter the sales data to MLS and records for County. Remove signs, directionals, and Lockbox. Make sure file is completed and have it copied to disc. Change MLS to SOLD
Change MLS to “SOLD”
Enter sales data for County Records
Scan entire file to disc
Store hard file at outside location
Copy HUD-1 and put in pre-addressed envelope
Remove sign, directionals, and brochure box
Remove lockbox
Mail out disc of all paperwork to Seller
Mail out HUD-1 to Seller the following year for taxes
These 223 tips on why sellers need a Realtor® should give you plenty of food for thought on what type of agent you want to hire, what services they will provide, and the quality of effort they will put into selling your home. Thanks to Mimi Foster, a long-time Realtor who specializes in Victorian homes in Downtown Colorado Springs, for her creativity in putting together much of this list. Happy Home Selling!